Is a Numberless Scale Really That Important?

We’re measuring the wrong thing. (Still.)

Picture: EKAKI / PIXTA

The other day, an ad on Instagram caught my eye. (Yes, I occasionally buy things from Instagram ads. Shut up.) It was for a new type of weight scale that does away with…numbers?!

As I dug into it, it turned out to be an interesting concept. Unfortunately, I think it’s still a fundamentally misguided idea.